Best Practices, Best Peeps

When we try new things, and share our best results, we become our best peeps.
Shoot and share your own video (instructions below).

Copy, paste, and post:

When we develop BEST PRACTICES, we develop BEST PEEPS: better systems make a better society. #coco

Why This is Important:

In one sentence, explain why this message matters to the CoCo strategy.

Helping the public understand the importance of innovating quickly to solve problems, and freely sharing their best results. [Source: World Health Organization]

Shoot a video:

No fancy set. No hair and makeup. No need to memorize. Just turn the camera on yourself (in landscape mode) and read one of these lines:

  • This is [NAME]. BEST PRACTICES means trying a bunch of new stuff, finding what works, and sharing the solutions that work best. Best Practices Make #BestPeeps. Now take this message and pass it on: spread the word, not the germ.

  • [NAME] reminding you that we have to solve problems quickly during the #CoronaCrisis. Try something new. If it works, share it with others. If it doesn't, throw it out and start again. Best solutions make #BestPeeps. Spread the word, not the germ.

  • [NAME] here. [Share any pictures, stories, or anecdotes of solutions you've found to a particular problem -- ANYTHING. Tag it #BestPeeps]. Spread the word, not the germ!

Use this hashtag:


Share media:


  • Please help by contributing inspiring images and memes. [See How to Help]

Additional Notes:

  • To be deployed in all global regions ASAP.

  • Need translators to communicate this message locally. [See How to Help]